Educators Comment on Search: An Infographic and Final Report on the EASE Campaign

To raise awareness of the LRMI and offer educators a platform to voice their concerns, frustrations, and suggestions regarding online search experiences, the Association of Educational Publishers (AEP) organized the month-long Easy Access and Search for Education (EASE) campaign in October 2012. The EASE campaign was propelled by a spring 2012 survey that revealed educators were frustrated with current Internet search methods.

EASE respondents echoed the survey results by stating that better filters on results would save time and provide a more productive search experience. Several other commonalities emerged among the search needs identified by educator respondents, including the ability to:

• Group results by grade or age level

• Align search results to specific standards

• Rate resources for quality or appropriateness

• Sort search results by topic or category

• Receive additional context around resource use

• Allow educators to “rate” or “like” resources

The following infographic highlights key points from the survey, as amplified by the respondents during the EASE campaign:

Roughly 100 educators voiced their opinions during the EASE campaign, and thousands of other educators became more aware of the LRMI and its goals for making it easier to publish, discover, and deliver quality educational resources on the web. The need for improved online search was clearly evident, and insight gathered from EASE will inform the ongoing implementation of the LRMI.

The LRMI will lay the groundwork for technologies that can help solve many of the search frustrations voiced by educators. For example, resources tagged with LRMI metadata could be sorted or filtered by content area, age range, or alignment to standards, such as the Common Core State Standards.

To read the EASE summary report, including a sampling of educators’ comments, click here.